Esker DeliveryWare Improves Customer Satisfaction
Customer and partner documents – such as invoices, statements reports, marketing collateral,
and surveys – all have to be delivered in the right format and the right media to the right
target. Flexibility is essential to achieve the maximum value from business communication.
Esker DeliveryWare can be used to:
Enhance customer service
Companies that implement Esker DeliveryWare can improve their customer retention and loyalty
by providing faster response times and a reduction in manual errors that may inconvenience
customers. By electronically archiving every communication, customer care staff have the
appropriate information to deal with customer queries.
The Union Bank of California has used Esker DeliveryWare to ensure customer satisfaction by
accelerating its delivery of as many as 15,000 returned checks per day. Quickly delivering
information on check payment failures allows Union Bank’s customers to initiate corrective
measures sooner.
Personalize communication
Esker DeliveryWare provides maximum control over how business documents are presented. The
overall document design and layout, choice of fonts, and even language can be modified
according to the customer preferences. More importantly, Esker DeliveryWare can customize
the content of the business communication, ensuring that the correct information is
delivered. The result is effective customer-facing documents.
Securely deliver confidential information
Personal information can be securely delivered to customers. Esker DeliveryWare can take raw
information from internal systems, create professional documents with the appropriate layout
and branding, generate password-protected PDF document files, and securely deliver the
documents at the correct time using the preferred delivery mechanism.
Gain competitive advantage
Adding new channels of communication and new document formats offers new competitive
opportunities by enhancing customer and partner relationships.
Strengthening business relationships
Business relationships can be strengthened by integrating systems with business
partners. Customers are less likely to change suppliers after their systems have been
integrated. This lock-in through integrated IT systems makes it difficult for competitors to
offer rival products or services.
Enriching customer relationships
One-to-one marketing using Esker DeliveryWare can deliver real benefits. Giving
customers the choice and convenience of selecting the most appropriate media and
personalizing the design improves the results from marketing campaigns. Existing systems can
be leveraged to create new customer services and new marketing channels. New ways of
communicating with customers can provide competitive differentiation, especially against
competitors that still only use paper-based communication.